Privacy Policy for Verdant Threads

Last updated: [Insert Date]

At Verdant Threads, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, shop with us, or communicate with us.

1. Who We Are

Verdant Threads ("we", "our", "us") is a company based in the UK that sells organic clothing. Our website is located at www.verdant-threads.co.uk.

2. Information We Collect

We collect and process personal data that you provide to us, as well as data collected automatically during your use of our website.

a) Personal Data You Provide:

• Name
• Email Address
• Phone Number
• Billing and Shipping Address
• Payment Information (e.g., credit/debit card details) processed by third-party payment processors
• Order Details
• Communication Preferences

b) Data Collected Automatically:

• IP Address
• Browser Type
• Device Information
• Browsing Patterns on Our Website
• Cookies and Similar Tracking Technologies (see our Cookies Policy)

3. How We Use Your Data

We process your personal data to provide and improve our services and for the following purposes:

• Processing Your Orders: To fulfill your purchases, manage payments, and provide customer service.
• Communication: To send you order updates, respond to inquiries, and provide marketing materials (if you have opted in).
• Improve Our Website: To monitor usage and improve functionality.
• Legal Obligations: To comply with tax and accounting regulations and to respond to legal requests.

4. Legal Basis for Processing

Under UK GDPR, we process your personal data based on one or more of the following legal grounds:

• Contractual Necessity: To fulfill our contract with you (e.g., processing orders).
• Consent: When you sign up for marketing communications, we rely on your consent. You can withdraw this at any time.
• Legitimate Interests: To improve our services and better understand customer preferences.
• Legal Obligations: For compliance with legal requirements.

5. Sharing Your Data

We may share your personal data with:

• Payment Processors: To process your payments securely.
• Delivery Services: To fulfill your orders.
• Marketing Platforms: If you have opted in for marketing, we may use third-party services for email and SMS communication.
• Legal Authorities: If required by law, or to enforce our legal rights.

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including fulfilling legal, accounting, or reporting requirements. Payment data is not stored by us but handled securely by third-party payment processors.

7. Your Rights

Under the UK GDPR, you have the following rights regarding your personal data:

• Right to Access: You can request a copy of the data we hold about you.
• Right to Rectification: You can ask us to correct any inaccurate or incomplete data.
• Right to Erasure ("Right to be Forgotten"): You can request that we delete your personal data, subject to certain conditions.
• Right to Restrict Processing: You can ask us to limit how we process your data.
• Right to Data Portability: You can ask for your data in a structured, machine-readable format.
• Right to Object: You can object to the processing of your data for direct marketing or on grounds related to your particular situation.
• Right to Withdraw Consent: Where processing is based on your consent, you can withdraw that consent at any time.

To exercise any of these rights, please contact us at privacy@verdantthreads.com.

8. Data Security

We take appropriate technical and organisational measures to protect your data from unauthorized access, loss, or misuse. However, no system is completely secure, and we cannot guarantee the security of data transmitted over the internet.

9. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and analyze website traffic. You can manage your cookie preferences through your browser settings. For more information, please refer to our Cookies Policy.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites, and we encourage you to review their privacy policies when you visit them.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. Any changes will be posted on this page, and where appropriate, we will notify you by email. Please check back periodically for updates.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at:

Email: privacy@verdant-threads.co.uk
Address: Verdant Threads, [Insert Company Address], United Kingdom.